White papers
We write white papers because we love what we do. We're passionate about our work and the results our work produces. Every now and then we learn something that we think might be useful to others. So, in the spirit of sharing, you can download these white papers as PDFs.
If you like the way we think, why don't you give us a shout. We'd be happy to have a conversation. Maybe what we do for you can inspire a white paper of its own.
Usability —
a nine letter, four letter word
“Usability is in all actuality simply the concept of challenging every design, architecture, communication, and business decision against this question: Can what I am doing be faster, simpler, more understandable, take fewer steps, or just be easier for the my users?”
The what, why, and how's of online usability by author Jordan Wollman, Director of Creative & Marketing for Ariamedia
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