The true power of any form or survey is in the ability to track results. Campaigns let you do just that — create specific paths for visitors to follow, allowing you to analyze effectiveness, and control that all-mighty ROI.
Campaigns help you segment your forms and referrers, giving you the ability to track and analyze all responses from all respondents.
Referrers can be anything — from Google Adwords to a direct-mail piece — you generate the interest, we'll let you know what's effective. Creating referrers lets you uniquely track each visitors origin and path, giving you valuable information on the effectiveness of your marketing efforts.
With unique URL's assigned to each campaign referrer, and our powerful tracking tools, every click-thru is tracked and logged. It's like Big Brother, only you're the one keeping tabs.
This part of the puzzle is the really exciting part. Watch your campaigns and, more granularly, your referrers produce real-time numbers on who's looking and who's pressing submit.