Midago
Bah, humbug. Who says one and one doesn't make three?
When we collaborate with clients: ideas flow, sparks fly — and more often than not — we've come to expect the unexpected. So, when one such discussion with The Trade Group turned from pragmatic to visionary, it was no big surprise at all. The topic was: helping TTG's small-to-midsize clients find a distinct, audible “voice†in the din of a crowded convention hall. The answer? Spin off a subsidiary to address the need and we'll joint-venture it with you. Midago was the result. And so, from niche identification to strategy, marketing and branding to implementation and launch. Ariamedia was there, is there.